Posted: April 18, 2014
To celebrate the 10th anniversary of the Gretsch Custom Shop, here’s a fascinatingly detailed close-up look at its inner workings. Set to a swinging Gretsch soundtrack, watch as master luthier Stephen Stern and the GCS team expertly execute each step in crafting the finest of Gretsch’s finest—from fashioning bodies, necks and fingerboards to finishing and detailing, and from electronics and hardware installation to final assembly, setup and inspection.
Posted: March 11, 2014
Performer magazine has posted an online review of the Gretsch G9311 New Yorker Supreme A/E Mandolin, calling it a “stunner.”
“The New Yorker Supreme sports a classy sunburst matte finish (what Gretsch calls ‘antique semi-gloss’) and a user-friendly Fishman M300 ‘Nashville’ piezo-ceramic pickup,” notes reviewer Benjamin Ricci. “Purists, fear not! The pickup is remarkably clear and musical, delivering a much more natural acoustic tone when plugged in than you might be used to in the acoustic/electric realm. In our tests, gone were the somewhat shrill highs other A/E instruments can sometimes (frustratingly) ‘feature.’”
The praise continues — from its feature set to playability to affordability.
“In fact, so good is this instrument that we’re stumped to think of anything negative to say about it,” sums up Ricci.
Posted: January 31, 2014
Guitar Center caught up with Adam Bowden-Smith in the Gretsch booth at NAMM to discuss the new Gretsch G5022CWFE-12 Rancher™ Falcon Jumbo 12-String Cutaway Electric.
Posted: January 27, 2014
During the 2014 NAMM Show in Anaheim, Calif., a panel of six retail buying experts shopped NAMM and then presented their best of selections in four categories during a Sunday-morning breakfast panel.
Posted: January 24, 2014
It wouldn’t be all that surprising if you didn’t know that there even was such a thing as the Gretsch Custom Shop. After all, all Gretsch guitars look like custom instruments, really. They’re all dazzling. They all look like coolness incarnate.
And yet here we are at the tenth anniversary of the Gretsch Custom Shop. 2014 marks a decade of the finest guitars to ever bear the name so prized by guitarists everywhere for most of a century.
It’s certainly true that all Gretsch guitars are fabulous creations, but those that come from the Gretsch Custom Shop offer something quite a bit more. Few in number, they are the truly extraordinary work of truly talented craftsmen. And if you think production Gretsch guitars are as wonderful in and of themselves as they really are, just imagine being one of the lucky few to get their hands on a Gretsch Custom Shop guitar. Just imagine playing the very best of Gretsch’s best.
Back in 2003, that’s just what Mike Lewis had in mind.
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