Tag Archives: Beatlemania

Parade Interviews Fred Gretsch About Beatlemania

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Fred GretschFifty years ago, on Feb. 9, 1964, the Beatles made their U.S. television debut appearance on The Ed Sullivan Show. With George Harrison rocking a Gretsch Duo Jet that night, business skyrocketed for Gretsch guitars.

President and CEO Fred Gretsch recently spoke with Parade about how Beatlemania transformed his family-owned company.

“Overnight, thousands of garage bands were created that wanted to emulate the Beatles…[Demand] went up 25 percent,” said Gretsch. “You know, the baby boom generation was teenagers at that point in time. Rock and roll had begun mid-’50s [and] was gaining steam, [so] everybody was prepped and focused on the Beatles when they arrived…everybody was ready for them.”

Read the full interview here.

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Gretsch Guitars at Labor Day Weekend D.C. Beatles Festival

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Gretsch Guitars will be at the “Abbey Road on the River” festival in the Washington, D.C. area as Beatlemania invades the nation’s capital once again over the 2010 Labor Day weekend.

The event’s promoters bill it as “the world’s largest Beatles-inspired music festival.” Abbey Road on the River takes place from Thursday, Sept. 2 to Sunday, Sept. 5 at the Gaylord National Resort & Convention Center hotel in National Harbor, Md. Gretsch is co-sponsoring the event.

Abbey Road on the River will feature a near-constant lineup of bands, guest speakers, films, contests and other special events, all of which is staged to celebrate the still-thriving legacy of the Beatles.

At the Gaylord National Resort & Convention Center, the Gretsch Guitars booth will be open from 4 p.m. to 10 p.m. starting Friday, Sept. 3, with Gretsch girl Kim Falcon on hand for photos and to sign autographs. From 10 p.m. on Saturday, Sept. 4 to 1 a.m. on Sunday, Sept. 5, Gretsch Guitars presents Hal Bruce and the Hard Dazed Knights in concert, playing 214 Beatles songs as a single continuous medley with no breaks or intermission.

From 12:30 p.m. to 2 p.m. on Sunday, Sept. 5, festival-going Gretsch enthusiasts can enjoy a personal appearance by Fred Gretsch III and Gretsch product specialist Joe Carducci. They’ll present the Gretsch Guitars Experience, sharing behind-the-scenes stories about Gretsch history—which includes the Beatles—and a multimedia presentation of the sights and sounds of Gretsch.

Abbey Road on the River takes place twice annually; in Louisville, Ky., over Memorial Day weekend and in National Harbor, Md. (Washington, D.C.) over Labor Day weekend. Attracting more than 30,000 fans of all ages per event, Abbey Road on the River is the largest Beatles festival in the United States, founded in Cleveland in 2002 and held at its present locations since 2005.

For more details on the event, click here now.

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